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DOCUMENT Strategy Forum Schedule
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The BFMA Forms and Technology Conference 2010 is co-locating with DOCUMENT Strategy Forum. What does this mean to you? As a registered BFMA Forms and Technology Conference attendee, you will also have access to any of the sessions taking place at the DOCUMENT Strategy Forum. The combined conference will offer seven tracks and feature more than 60 sessions and workshops over a three-day period to choose from.

DOCUMENT Strategy Forum 2010 Program

DOCUMENT STRATEGY (S)
It's pretty clear that a document strategy is vital to a project's success for most organizations. What's not so clear is how to create that strategy in the first place. Much like document management, the term document strategy is thrown around loosely, but few are aware of what this strategy will actually look like. Who will be involved in the project, how much senior-level buy-in do you need, what are the check points of the initiative, and what are the measures of success? Questions, like these, are often unanswered. However, in an evolving customer communications market, building a focused and concrete strategy is as important as your bottom line.

TECHNOLOGY APPLICATION (T)
The relationship between technology and today's information culture seems to be so interconnected, it's hard to distinguish one without the other. With the proliferation of social networking sites, such as Facebook and Twitter, and constant connectivity of most consumers, the adoption rates of information technology are only growing. Companies now must meet these new expectations while seamlessly integrating technologies within their business infrastructure. This is certainly no small feat. No matter the challenges, organizations will need to keep pace with consumers' adoption of emerging technologies and communication channels.

PRINTING & OUTPUT (P)
The printed document is not extinct. In fact, regulations are now mandating companies send written correspondence to their customers. Now more than ever, document producers will have to efficiently and cost-effectively manage their output of customer communications. Companies are still struggling to balance their budgets, meet regulatory compliance and deliver customer-centric communications. To meet these challenges, operations will need to think out-of-the-box and across the life cycle of the document. Organizations will need to maximize their resources and offer innovative solutions to create a real return on investment.

MAILING OPTIMIZATION (M)
With more than 41 billion transactional/TransPromo documents being delivered via the traditional mail stream, the corporate mail center is vital to a company's effort to create efficient document life cycles. With a higher cost burden than ever before, mailing processes must be more precise, timely and optimized to meet regulatory, customer and bottom line demands. Document producers and mail professionals will need to understand their interrelated roles within the mail strategy and optimization initiatives to meet these demands.


Click to view BFMA's Schedule.

 

*The sessions listed below are subject to change.

MONDAY, SEPTEMBER 13th
10am-5pm

PC100 - The Business Process Management (BPM) Strategy: Why BPM?

1pm-5pm

PC200 - The Multi-Channel Factor: The Strategic Relationship with Document Production

PC300 - How to Build a Document Strategy

PC400 - The Power of the Address: Creating Mail Intelligence
TUESDAY, SEPTEMBER 14th
8am - 1pm
Registration/Information Desk Open
8 - 9am
Special Breakfast Keynote & Networking Event
9am-9:45am

S101
It Is All in the Quality of the Data

T201
Best Practices for SharePoint Information Life Cycles

P301
The TransPromo Imprint: Getting the Most Out of Your Output

M401
The Future of Mail: The Changing Role of the Corporate Mail Center

10am-10:45am

S102
CASE STUDY

Business Process Improvement: Maintaining Your Competitive Edge

T202
CASE STUDY
Leveraging Imaging Technology to Capture Payment Optimization

P302
SPECIAL DEBATE

Black and White Versus Color Print

M402
Improving the Process with Six Sigma

11am-11:45am

S103
CASE STUDY

Moving Beyond TransPromo:
The Next Chapter in Customer Messaging

T203
Top 10 Document Security Steps

P303
The Outsourcing Choice: Right-Sizing Document Output

M403
Zero-Defect Mail: Meeting the Regulations Burden

12pm-12:45pm

S104
PEER-to-PEER
Driving Statement ROI: An Interactive Discussion

T204
The Rise of the Cloud: Is this Document Management's Future?

P304
CASE STUDY
ADF Workflows: From Print, e-Delivery to Live Mobile Tracking

M404
CASE STUDY
Bridging the Gap: Implementing Customer-Friendly Process Control

1 - 2:30pm
Opening Day Keynote Luncheon
(BFMA Jo Warner Awards Presentation from 1:30pm - 1:45pm)
2:30 - 5:30pm
Exhibit Hall
4 - 5:30pm
Opening Night Networking Reception on the Exhibit Floor
WEDNESDAY, SEPTEMBER 15th
9am-9:45am

S105
The Marketability of Your Message: Communicating through Multiple Channels

T205
CASE STUDY
Communicating in a Social Media Age

P305
How to Improve Cost-Effectiveness of Fleet Management

M405
CASE STUDY
Building a Case for Equipment Investments When Budgets Are Tight

10am-10:45am

S106
CASE STUDY
Customizing the Transactional Document to the Right Marketing Tool

T206
CASE STUDY

Go Paperless: A Three-Phase Approach

P306
Legacy Print Streams: What's the Big Deal?

M406
Wagging the Dog: Integrating Your Mail Center with the Rest of the Organization

11 - 1:30pm
Exhibit Hall and Lunch Buffet (Lunch served from 11 - 12pm)
1:45pm-3:30pm

ST107 - MEGA SESSION:
Document Industry:
Trends and Technologies

PM207 - MEGA SESSION:
The Best in Print Production Solutions:
Compare and Contrast

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