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The Collaboration Bonus: Simple Communications in a Complex Infrastructure
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The Collaboration Bonus:  Simple Communications in a Complex Infrastructure

In the age of the customer, communications are critical. Customers and prospects expect clear communications that are available in the right format at the right time. But, most enterprises have overly complex infrastructures, disconnected organizations and unclear strategies for delivering great customer experiences. In this session, we will look at the challenge of simplifying your communication strategy and be sure you are ready for digital communications based on customer preferences.

5/1/2019
When: Wednesday, May 1, 2019
11:00 PT, 12:00 MT, 1:00 CT, 2:00 ET
Where: http://bfma.adobeconnect.com/collaboration_bonus/
Contact: Scott Draeger CCXP M-EDP


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In the age of the customer, communications are critical. Customers and prospects expect clear communications that are available in the right format at the right time. But, most enterprises have overly complex infrastructures, disconnected organizations and unclear strategies for delivering great customer experiences. In this session, we will look at the challenge of simplifying your communication strategy and be sure you are ready for digital communications based on customer preferences.

Scott Draeger will be presenting this webinar on May 1, 2019 at 2:00 pm EST

After serving as Quadient’s VP of Product Marketing for five years, Scott Draeger serves as Quadient’s VP of Customer Transformation. He focuses on helping customers around the world create omni-channel customer experiences every stage of the customer journey.

As a graduate of UNLV with an English Literature degree, Scott Draeger joined this industry by accident. He started as a document designer at a leading Chicagoland service provider, working on healthcare statements and direct marketing applications. He moved to the software side of the CCM software industry in 1998, working professional services, technical support, and training before finding his passion in Product Marketing/Management in 2007. (sigh) Unfortunately, some of his early banking and insurance applications are still in production.

He has a Master EDP from Xplor, serves on the Board of Directors for Rutgers University CX program, and earned his CCXP (Certified Customer Experience Professional) certification from the Customer Experience Professionals Association in 2018. He knows you aren’t proud of all of your customer communications, and he wants to help you change that.

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